6. Lingerose position

Pinterest impact on Google part 2

Read the first part of Pinterest impact on Google

In this chapter I want to analyze how my Pinterest activities affected Google search results for specific keywords. I chose the most useful keyword for the SEO’s purposes of lingerie wholesale company – „lingerie wholesale”.
Additionally, I selected some other keywords related to the offer of Lingerose.com to show that my Pinterest campaign has also impact on them in Google.
I want to show my thoughts and observations based on research I did in each month. You will see here, month by month, how the website, the Lingerose’s Pinterest account and included boards have been indexed by Google search engine.
I will compare how Google results were changed throughout the entire research. I will also describe what are the most probable factors that might affect SERP.

“Lingerie Wholesale”

Before I start my monthly analysis, I want to show the results of Lingerose’s campaign for “lingerie wholesale” query in Google.
The site had been out of the first 20 pages before the proper Pinterest’s campaign started (the 2nd of March 2013). After 2 weeks time, Lingerose jumped onto the 112th position. But it was just the beginning.
Lingerose reached the first top 2 positions in many countries around the world (including USA, Germany, Greece, Poland, Ireland, Italy, Netherlands, Brazil, France, Russia, Argentina, India, Malaysia, United Arab Emirates etc.).

6. Lingerose position

Above I present the graph how Lingerose.com position in Google were changed during the 5 months period of the Pinterest campaign.
After 5 months of the Pinterest’s campaign I checked results in 68 different countries all over the world. Lingerose.com reached the following positions in Google:
the 1st position – 3 countries
the 2nd position – 49 countries
the 3rd position – 12 countries
Only 4 countries were out of the top 3 results! It gives an average of the 2,72 position in Google!
Additionally, Google search engine indexed the site and Lingerose Pinterest’s boards on the very top of results for many other keywords associated with products and brands they sell.

Read the next part of Pinterest impact on Google

1. Pins and Repins – Lingerose account

Pinterest’s impact on Google search result – introduction

We’ve decided to publish our research to shed some light on possible impact that Pinterest as a social media channel may have on Google and also – how Pinterest search engine works itself. The results and final conclusions are based on a case study of one of my campaigns for a lingerie wholesale site.
This research is definitely for more experienced and advanced Pinterest’s users. As it contains a lot of examples, proofs of my research and results that my campaign has brought, it might seem to be difficult for the readers interested not enough in the Pinterest SEO field. My purpose was not to write an easily readable book but to share a very important (from my point of view) information. I am an entrepreneur and a researcher rather, not a book writer.

There are many tips on the Internet concerning strategies of Pinterest’s campaigns. I must say, that personally I don’t agree with many of them (for me, they are not effective enough and don’t lead to a real success). The main goal of my campaign was to create an account strong enough to conquer both: Pinterest and Google search engines. And I did so. That is why this publication is the essence of an effective and successful campaign only. No wasting time for unproven or time-consuming methods, just a simple recipe to succeed.

The History of my Pinterest’s Campaign

At the beginning of March, while many Pinterest users started repining my photos and following my account, I thought to myself that this might be a great method to promote Lingerose.com. Not only directly from Pinterest. I checked Google and typed in “Lingerose” query. In the 10 first results all of them were for Lingerose’s account of most important social media (Facebook, Twitter, Google Plus, Linkedin and Pinterest). At that moment I realized that Pinterest may have huge impact on SERP in Google and might be a great tool from SEO’s point of view.
To be honest, I don’t even remember when exactly I have started and created Lingerose’s Pinterest account. It was about October/November of 2012. According to Pinterest stats the first day was the 1st of November 2012 – so I think they are right.
Hold on – I’ve just checked my emails from Pinterest. From the 1st of November there are stats available. I created Lingerose’s Pinterest account even two months earlier – it was the 8th of September 2012.
It doesn’t change anything because those first months weren’t very exciting and there didn’t happen a lot. I didn’t add many pins as you may see from the site’s metrics (Nov 01, 2012 – Mar 02, 2013) in total – 133 pins. Including September and October – maybe about 200. The most “pinning” day was the 30th of January 2013 when I added 19 pins.
As you may see there weren’t a lot of impressions of our pins and visits from Pinterest to Lingerose.com. The busiest day was the Valentine’s Day.
Pins and Repins – Lingerose account

1. Pins and Repins – Lingerose account

Impressions and clicks – Lingerose account

2. Impressions and clicks – Lingerose account

So, the period from the beginning of the 8th of September 2012 to the 2nd of March 2013 was quite boring. I created about 5-6 boards and tried to add pins once a week. This way I reached about 20 followers in … the 6 months time.
In general, Pinterest seemed to be interesting to me because it was all about photos and you should know Lingerose’s products have great, high quality photos. But with no possibility to show them to many users, my Pinterest’s adventure wasn’t successful at first. Just another social media account for Lingerose Network.
The 3rd of March 2013 – the day of glory.
Yes, this was a very special day – I opened email from Pinterest and saw a Group Board Invitation.

3. Olga Zavare

At the beginning, I wasn’t sure what it was. After two minutes of investigation I thought to myself – this is it! By the way, thank you “Olga Zavare” – whoever you are (her account’s gone – probably another fake account).

First days in a group board weren’t too crazy. I wanted to check and see what it is all about and how it works. Average of 14 pins daily were added and I noticed that people liked my pins and they’re willing to repin them. At that time the stats were not available yet, so I counted all the signals (likes and repins) by myself. I was thinking about the best strategy and I knew, I had to organize and order my account, creating new boards with proper names and with many relevant photos.

Pins and Repins – Lingerose account

4. Pins and Repins – Lingerose account
Impressions and clicks – Lingerose account

5. Impressions and clicks – Lingerose account

So, it was a good chance to improve results and do some research on Pinterest itself and its impact on Google.
On Monday, the 11th of March 2013, I decided to focus on Pinterest and started documenting all the actions and results to publish them at Lingerose’s blog … and that’s how it started.

Methods that I used to do this research

Ceteris Paribus – “with other things the same”
This was the most important and common term of all the scientific theories and researches at the University of Economics where I studied. When we want to verify any thesis or check if something simply works, we need to remember that all the other things should be equal or held constant.
So, to see if and what impact Pinterest has on Google, I knew, I had to create a kind of isolation from other sources that might affect Lingerose’s SERP in Google and to be focused on Pinterest actions only.
Fortunately, for the purpose of this research, there weren’t so far any SEO actions done for Lingerose.com domain. Except for friendly URLs and the fact that domain was registered in 2009. No link building or other SEO methods that could have an impact on SERP. All the social media activities done before March of 2013 didn’t affect Google. For the most important search query – “lingerie wholesale”, Lingerose.com were out of the first 20 pages of results (200 results).
As you may notice above, there was a huge chance that information and results I was going to gather might have reflected a real correlation between Pinterest and Google.

All the photos have been added and repined manually. No automatic tools, no cheating. Just me, Lingerose.com, Pinterest and hard work. Because it’s all about pinning.

Read the next part of Pinterest impact on Google

pyjamas nightwear

Pyjamas and Nightwear Collection 2014/2015

The autumn has finally come and so the first cool nights – it’s high time we pulled out of the closet warm pyjamas and dressing-gowns. Today we present the latest nightwear products from Autumn and Winter 2014/2015 collections.

Let’s start from soft and pleasant to touch dressing-gowns. They are just perfect for the morning coffee and breakfast or a gentle stroll before bedtime holding a glass of warm milk. There is a wide range of colors, the nightwear products are decorated with subtle flowers – roses mostly – and dots, so each customer can find the favorite design. All the robes are long sleeve and tied at the waist. You can easily find the perfect length for yourself – above the knee or mid-calf.

Esotiq 32635 Regis bathrobedressing-gown LL Jovita bathrobe

We never forget about anyone and for all of you who suffer the most, because of the lower temperatures we prepared something really special – socks to bed. They ideally match your bathrobe or you can use them as bedside slippers.

L Milla dressing-gown bed socks

Let’s move to pajamas and the wide range of them. We offer fashionable plaid flannel shirts, classic pajamas and comfortable, traditional nightdresses. Made of best selected fabrics – your attention will be grabbed by amazing colors combination and the most trendy designs.

nightweat flannel shirt night dressnightweat shirt

Classic two-pieces pajamas are available in variety of colors from the wide range of delicate pastel shades to heavy dark colors. All pants designs perfectly match the printed long-sleeve tops. We want to highlight our favorite one – cow patches design – it’s so delightful and cute. Pants can be classic or cuffed and are really comfortable.

pyjama cow pajama two-pieces nightwear pyjama

Ok, I got a bit cold – to warm up ourselves or maybe rather partners and their imagination, at the end I present 3 sexy nightwear sets. Their colors are perfectly matched and they are very sensual and …short. Guarantee of a hot night. Which one is your favorite?

nightwear Tessoro 276 Silver Jasmin babydoll nightwear sexy set


Axami Strapless Bra in black

Special Task Bras

I guess any of us have ever had that kind of problem – our amazing prom or elegant dress and our bra’s strap mess up the whole look. Don’t worry might be worse – a dress with open back and your visible bra’s back closure.

How do we feel then – annoyed and definitely not confident – all eyes on us or our underwear rather – ok maybe I exaggerate a bit, but definitely we don’t feel comfortable as we’d like to and we deserve to. We just want to look beautiful and in this case our everyday bra just doesn’t match.

Don’t worry, of course in today’s article we try to address this issue with the proposition of special task bras. The first presented model is V-5780 Basic by Axami Lingerie with amazing designed cups – padded with additional push-up to enhance your bust. Silicone straps and transparent strip on the back guarantee the desired effect – being invisible. The result really goes beyond our expectation as the bra perfectly matches your v-neck or dress with open-back. This model is classic and multifunctional available in the following colors: white, black, beige.

But that’s not all what we have prepared for you. Below we present 3 products that might replace traditional bra and meet our needs.

Low Back Strap

Silicone Strap Bra Axami Black Silicone Strap Bra Axami Beige Silicone Strap Bra Axami White

You may wear your favorite backless top without any concern. The clasp might be easily hidden under your clothes and the bra supports your bust very well at the same time.

Specialist Silicone Bras

Low-Back Strap Bra Nipplex Ava 69 Low-Back Strap Bra Nipplex Lena 02

They are literally self-supporting, providing you with full wearing comfort without any straps and the back strip or closure. The fastening has been positioned at the front, between the cups. The silicone material features the special property of adjusting itself to your body temperature very quickly. Might be worn under other bras as the additional push-up support.

The other silicone model is coated externally with fabric that imitates a classic bra. In order to be held well on the bust the internal side is coated with a special medical adhesive. Unfortunately this model is dedicated for small breasts only.

Nipple Covers

nipple cover black flower Nipple covers in beige flower shape nipple covers heart shape

The last product we want to present today are nipple covers. They provide comfort, protection and discretion. Perfectly for smooth, lace or transparent tops and dresses. Available in two colors: beige and black and various patterns.

Lingerie set Mat Mirra

Latest lingerie collections autumn-winter 2014-2015

Like every year after the hot summer, time for autumn and winter and it’s time to present the latest lingerie collection of autumn/winter 2014/2015 as well. Also designers’ imagination try to follow the upcoming cold season focusing on the following colors: black, gold, navy blue ink, subtle plum, burgundy, gray, etc.. However, in order to enliven subdued colors they didn’t forget about using motifs of wealth and abundance. So underwear products are decorated with charming ribbons and glittering details. They perfectly match delicate lace, beautiful embroidery and the sheen of silk satin.

Everyone can find something really interesting and … alluring.


Boring Color of Lingerie?!

What is the most dull lingerie color? According to many customers reviews it is beige or flesh color – boring, subdued and with no sex appeal. Is it really so bad? In today’s article we are going to present advantages of beige underwear, indeed – always look on the bright side of life.

Ok, so what are the pros of flesh color lingerie?

It is a better version of classic white color and it perfectly matches your black or colored apparel. As the so-called “second skin” it is less visible under clothes than any other color lingerie. It also matches to all kind of light, translucent and bright outfit. Imagine white dress or seamless skirt with beige panties – they just disappear and become invisible. Many women don’t like the contrast created by different colors of worn lingerie and clothing, so flesh color underwear will be very good idea as it is presented very gently and feminine, despite of many objections.

In our Lingerose offer we have a lot of smooth, seamless and silicone cups bras as well as more sophisticated ones decorated with lace and embroideries, all of them in beige – charming, delicate and alluring.

Despite it might be not the best idea for your hot date wearing this particular color of lingerie, it is really worth to have “invisible” underwear for everyday purposes.

Below we present our beige bras offers, available at Lingerose:


Axami Apparel – an absolute shock Collection

An absolute shock – that’s how world of fashion described the last decision of Axami Lingerie. Who would have expected that the famous manufacturer of luxury lingerie is going to enter the apparel and fashion market … with such a great project!

Sporty and glamorous look!

The latest collection of Axami is inspired by sporty chic. You can feel freshness, youthfulness with comfort provided at the same time.

I exactly remember the time when knit in shades of gray was associated with a gym or fitness outfit or loose tracksuit. Nowadays everything has changed. You can combine your sportswear with elegant apparel like high heels, jackets, sensual lace and even with evening fashion and wear. Thus, our favorite hooded sweatshirts, dresses, sweatpants skirts, shorts and pants made ​​of soft fabrics can be worn again without any fear that someone laughs or points fingers at us.

Tracksuit’s look and cut provides comfortable freedom of movement and what is more important you don’t need to waste your precious time ironing your apparel.

Simple or high sneakers and comfortable ballerinas will perfectly match your new clothes from the latest Axami collection. For best result we suggest combination of high hills with stylish handbag that will definitely add your look a sophisticated chic and hint of extravagance.


How to properly wash and store Underwear

The real treasure – that’s what we really mean thinking about our favorite set of underwear – don’t we?! Our precious jewel is mostly made of the most delicate fabrics such as satin, silk or lace. It usually includes subtle embellishments like ruffles, bows, exquisite diamonds and zircon. The average lifetime of a bra is about 6 months. Of course it depends on many factors and the most important one is how much we care about our lingerie.

Similarly as in the case of shoes, it is strongly advised not to wear the same lingerie set two days in a row. After a suitable long pause the fabric easily recovers its original shape. It is also important to wash underwear very often, as perspiration and all cosmetics we use everyday like deodorants, lotions or perfumes penetrate deep into the fabric structure. If they are not removed or washed quickly enough, they can remain there forever creating unaesthetic discoloration and stains.
By the way, we also suggest washing your underwear before first wearing both for hygienic reasons and as well as in order to get rid of any chemical residue that could have left after the production process.

The Label – a treasure trove of knowledge

Yes indeed, this is the label where you can always find the most important information about how to take care of your lingerie:

–         what is it made of

–         how to wash

–         how to keep it in good condition

Make sure to learn it, especially if the label disrupts your comfort and you are going to cut it off.

Hand washing vs. Machine washing

Mostly, machine washing of your underwear is prohibited, because it might have a negative impact on the color or cut. Underwired bras must be hand washed – this is the rule that should be strictly followed – otherwise the wire used to support your bust may be damaged or broken. There were also recorded cases when the wire pulled out of the cups of bra and damaged the washing machine. It seems like we shouldn’t machine wash our lingerie at all. No, of course we can do it, we just need to be very careful.

How to properly machine wash your lingerie?

–         use washing liquid intended for baby clothes

–         put your bras into special bag or small cushion cover

–         do not wash your underwear with other clothes

–         make sure that all the hooks and buckles are fastened, otherwise they might damage the fabric

–         wash at low temperature

–         set a program for delicate fabrics or hand wash mode

–         do not spin

–         use softeners to provide softness and fresh smell of your underwear

You can also try special laundry balls made of high-strength plastic, to prevent destructions of the cups shape and delicate fabrics.

How to properly hand washing your lingerie?

–         separate light-colored underwear from dark ones

–         soak your garments in water for 30 minutes at the temperature of 30ºC = 86ºF

–         use softeners or soap flakes

–         wash gently, any kind of friction destroys fabrics

–         rinse lingerie in warm water and again in cold water to prevent fabrics stretching

–         wring your washed underwear gently

–         dry flat on a towel

–         do not use a dryer, it destroys, discolors and causes shrinkage of fabrics

By following all the rules presented above we can be sure that underwear keep perfect shape and colors.

How to store bras and lingerie

1. Store it separately.

Storing your lingerie with straps and fashion accessories in the same place is one of the most common mistake. The sharp edges can easily damage delicate fabrics that underwear is made of.

2. Store it in the right place.

The place where you are going to store your lingerie and bras should be clean, warm and dry. Ideal furniture is a chest of drawers, so find one at your home and select separate drawers for each kind of lingerie (bras, panties, socks, tights). It is also good idea to put paper into the drawers to make sure that the wood will not damage your garments.

However, if you have a large wardrobe, you can hang your underwear on special hangers, the same way as products are displayed in lingerie stores. Try to keep your intimate garments close to blouses, dresses and skirts, rather than shoes or coats, as the undesirable odors can penetrate delicate fabrics.

Additionally you can buy fragrance bags and put them into places where your underwear is stored.

3. Store it right way.

You can put each item into separate special bag or box. For this purpose you can use the boxes that your lingerie was originally packaged. In this case it is important to fold your bra putting one cup into the other one. Remember, do not twist your bra or invert your molded cups.

Another way to store your underwear, especially bras is the vertical position – one after the other, without folding. There are many special separators available, that let you maintain your intimate garments in the right order and sort them by colors or other criteria.


Shapewear, Corrective and Modeling Underwear

The perfect silhouette – no diet, no sacrifice, no workout. It sounds like another cheap ad of some magic formula that helps us to lose our weight. But the first sentence is really true when it comes to the lingerie we want to describe in today’s blog post article. Our modeling underwear products will help you lose your weight and smooth nasty wrinkles on your skin.

ESOTIQ New Body – Slim Shaping Effect!

Breakthrough – that’s how the ESOTIQ collection has been hailed by the experts. The modeling lingerie was made of the micro-fiber nylon micro-capsules containing active ingredients such as caffeine, retinol, vitamin E, ceramides or aloe vera, that can improve the micro-circulation of blood, and also have a significant impact on the process of fat burning. Finally you can achieve your goals, wearing this shape-wear you can burn superfluous pounds, get rid of cellulite and model your silhouette. Active micro-capsules may retain their properties up to a hundred washes. The results have been proven clinically.

Below we present some results noticed after 28 days of using the products. Surveyed women wore modeling underwear at least 8 hours a day. The whole test was conducted by independent laboratories.

What surveyed women noticed exactly

– 76% – the difference in circumference
– 63% – smoothing the cellulite
– 72% – a sense of lightness


This is another luxury lingerie brand available at Lingerose that offers corrective underwear, created for women who appreciate beauty and discretion. The collections were made of modern, anti-bacterial and hypoallergenic knitted fabrics. All the products feature comfort and high quality as the lingerie is non-compression and distorted. The silicone finish applied guarantees that your panties will not slide down.

If you believe that you can wear modeling underwear when it is cold outside only, you are wrong. This is one of the myths about corrective lingerie and it stems from the belief that an extra layer under your clothes causes a feeling of discomfort and irritation of your skin. Which might be even true when it comes to synthetic underwear, but high quality shapewear, especially for the summer should be made of lightweight, breathable material. It doesn’t have to be cotton but it should contain at least two key properties – hygroscopic and antibacterial, that make you feel comfortable without feeling of any extra layers.

Therefore, ladies before a purchase decision, please read the label or product’s description carefully and enjoy the graceful silhouette all year round.


How to choose the Right Swimsuit for Your Body Type

It’s summertime! Best time to get tanned lazing on the beach, but hold on – don’t you need a beachwear that suit you perfectly? You need to feel well and comfortable as this guarantees you successful holidays. So you have to make a careful choice before choosing the right bathing suit. Remember that any beach is the place where you can’t hide anything – yes, all eyes on you – or actually you can, but listen carefully as we offer you a great advice. Instead of chasing the latest beachwear trends, focus more on the right for your silhouette swimsuit cut. Don’t worry we are going to tell you how to do it.

How to Choose Best Beachwear for Your Body Type

Below we present 5 of the most common figure types. Look carefully, find your one and follow the further instructions. Just a few clever tricks and you will look marvelous.


1 TRIANGLE – also known as a pier, for example Jennifer Lopez

– narrow shoulders
– fairly small breasts
– a flat abdomen
– slim waist and hips
– round thighs and buttocks

You have wide hips and your upper parts of the body are narrow.
Select a bra with spaghetti straps that will make your arms look a bit wider than they actually are. If you have a bust try push-up bra. What about the bottom? With this silhouette type the best result you get is wearing boxer-shorts. However if you want to stay with panties, choose low-rise one that have a positive visual effect on the line of your legs and hips. Go for contrasting colors, for instance bright and patterned top combined with dark bottom.

The best cut for you is one-piece swim-wear, if you choose two-pieces, remember to buy a pareo, that helps you hide wide hips. Forget about bikini and thongs.

 triangle-swimwear-two-pieces triangle-beachwear-one-piece triangle-beachwear-two-pieces triangle-swimwear

2 V SHAPE – also known as a triangle downward, for example Cameron Diaz

– straight arms
– ample bust
– narrow waist and hips

You are wider at the top, your silhouette tapers down.
To make your silhouette look more balanced and symmetric you should emphasize the lower parts of your body. For this purpose select the patterned and decorative bottom of your bathing suit combined with the simple top. The best choice when it comes to color selection is a dark bra and a bright panties. If you have a flat abdomen you can definitely buy a bikini. The most preferred solution for you will be a one-piece swimwear with a simple neckline and wide straps.

 v-shape-two-pieces-swim-suit v-shape-beachwear v-shape-beachwear-two-pieces v-shape-swimwear-two-pieces

3 RECTANGLE – also known as banana or I shape, for example Gwyneth Paltrow

– shoulders, waist and hips of the same width

In this case our main purpose is to create curvy waist. To accomplish, select a one-piece swimsuit in dark colors, with cut-out back, patterns that emphasize your waist and plunge cups. An additional cut-out under your breast will enhance the bust line. Vertical stripes sewn to both sides of the swimsuit emphasize the waist. The perfect choice should be V-shaped panties Costume panties should be V-shaped with drawstrings highly bonded on the hips and bra with boning. Forget about the triangular shaped cups and a thong bikini. You can also enrich your beachwear with ruffles, lace, bows, etc…. They definitely enhance your bust and make your body look curvy and feminine.

 rectangle-one-piece-beachwear rectangle-swim-suit rectangle-two-pieces-beachwear rectangle-two-pieces-swimsuit

4 HOURGLASS – also known as X shape, for example Beyonce

– hips and shoulders are almost of equal size
– narrow waist

This is the figure type the most desired and loved by men – perfect, feminine, full of sex appeal silhouette.
Almost all types of beachwear fit you. Of course there are also some rules you should follow to look perfect. If you have an ample busy, don’t forget to support it and select bras tied at the neck. For a smaller bust we suggest triangular shaped cups. will definitely preferable triangular bowl. Also, be careful choosing your bikini panties, take into account the size of your buttocks. The perfect selection for hourglass type is a classic bikini with a deep cut bottom. Select boy-shorts or briefs if you have long legs only.

 hourglass-two-pieces-swimwear hourglass-beachwear hourglass-two-pieces-beachwear hourglass-two-pieces-swim-suit

5 APPLE – for example Drew Barrymore

– rounded silhouette
– similar circumference of waist and bust
– narrow thighs and shoulders
– slightly rounded bottom

If you have slim legs and a large bust, then you can assume that you have an apple body type. You should wear a high-cut briefs, this might help to hide your tummy a bit. We definitely recommend plunge cups for smaller breasts that help to enhance the bust. Your beachwear might be designed with all kinds of patterns, but keep in mind that horizontal stripes and geometric shapes enlarge. Also, vertical stripes can help to extend your silhouette. For larger breasts we discourage low-cut and rounded necklines. Don’t buy strapless swimsuits as well.

apple-one-piece-swimwear apple-two-pieces-beachwear apple-two-pieces-swimsuit apple-two-pieces-swimwear

Happy Holidays!!!